Whether you are getting ready to buy or sell a home, you’re going to come across the terms “listing agents” and “buyer’s agents.” And though many may believe that real estate agents all have the same job, there is a stark difference between the two.

We’re here to talk about what precisely a listing agent is. Below you will learn all about the role both people play, what their duties are, and why they are essential to the process of selling a property.

What is a Listing Agent?

By definition, a listing agent is a person that represents the seller in a real estate transaction. Their job is to list the home and help the seller find a buyer in basic terms. A listing agent works to get the seller as much money as possible for their property as quickly as they can.

A listing agent’s work sounds simple, but there’s a lot more to it than taking a few pictures and making an ad for your property. Their involvement with the selling process is far more intimate. They handle the majority of the process for you.

The Roles and Responsibilities of Listing Agents

One of the first things a listing agent does is sets the asking price of your home. Not having any emotional attachment to the house helps them take an unbiased stance to make a fair asking price. But, they aren’t there to let someone rip you off either. Remember, a listing agent wants to help you make as much money as possible, partly because it helps increase their commission. [Read more…]